On this episode of the Make Mental Health Matter Show, Kelli chats with Lauren Perna. Her childhood anxiety was extreme and eventually segued into generalized anxiety, major depressive disorder, and other mental health issues. She has spent the majority of her life ashamed of her emotions and her diagnoses, but that all changed when she found her voice in mental health advocacy several years ago. Lauren Perna is the CEO and Lead Writer of Lauren Perna Communications, a New England-based firm that helps clients tell their story through content strategy and copywriting. Clients include life sciences companies, healthcare organizations, and other game-changers, all united by their passion for improving lives.

Personal branding is the biggest buzzword in business, whether you work for yourself or someone else. The general message is you need to find a way to differentiate yourself and share your unique opinions. But that doesn’t always come easily to everyone. And if you’re not a communications professional, it can be challenging to figure out what to say, where to say it, and how to say it.

Lauren joined Alicia Williams of Aliste Marketing and Amy Pocsik of Bold Moves to share the story of her entrepreneurial journey.